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Bachelor of Science in Business Administration

The BSBA Program aims to develop IT-enabled business professionals well-versed in globally-relevant management principles as practiced in the corporate environment.

The program prepares students for the daily rigors of a highly dynamic and ever-changing business environment and allows them to face the human problems of real life in business. Providing education that is both realistic and relevant, the commerce program endeavors to set the stage by providing the proper venue for each student: a well-designed curriculum, a faculty of industry practitioners, a project-based system of learning and a relevant internship experience, all of which aim to transport each student toward experiencing the real business scenario.




Major in:

Business Management

A major in business management will equip students with the necessary expertise and technical skils to plan, lead, organize, and control a business entity.

Marketing & Advertising

With Marketing & Advertising as a major, the emphasis is to equip students with the expertise and skills to design and implement customer driven marketing and advertising programs through IT-based promotional tools and competitive marketing strategies.

Financial Management

The Financial Management major aims to develop IT-enabled business professionals for the financial services management industry. The program prepares students for the daily rigors of a highly dynamic and ever-changing financial business environment and allows them to face the organizational problems of real life in business.

A major in Banking and Financial Management will equip students with the necessary expertise and technical skills to analyze financial data and formulate financial strategies. The course aims to instill discipline for the pursuit of maximum gain balanced by high ethical standards through an intensive exposure in business financial strategies and solutions as well as hands-on experience in team leadership.

 

 
 
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